LORD VENKATESHWARA

OM NAMO VENKATESHAYA

Lord Srinivasa, the Kaliyug avatar of Lord Vishnu has numerous names. One of them is Venkatesha or Venkateshwara. Every soul on earth liberates from the physical body at some point of time. Karma determines the duration of the association of soul with the physical body. However, during Kaliyug, every soul gets attached to a baggage containing either good deeds (Punyam) or Sins (Paap) depending on the earthly deeds of each individual. The ultimate goal of each soul is to liberate and attain the feet of EESHA or EESHWAR (Lord Shiva). Venkatesha means Cleanser of Sins to attain the feet of Lord Shiva. (Ven means Paap+Kata means cleanser or remover+eesha means Lord Shiva). Hence, all followers of SANATHANA DHARMA, pray Lord Venkateshwara and Lord Shiva with utmost reverence to attain the ultimate goal of every soul.